Tag: Reputation

The Leader’s Legacy: How Do You Determine How History Will Remember Your Name?

“History will remember your/their name…”

In the current political climate, tempers run high, patience runs low, and discord and distrust run amok. The political landscape has become unrecognizable and shifted so far away from what is considered traditional and typical decorum and behavior.

The one thing that hasn’t changed is how each side of the political divide continues to stake their claim on the higher…


United Airlines, Lesson II: “…This Is When You Need A Slick PR Person Who Lies For A LIving”

First of all, to clarify, the title of this post isn’t tied to United Airlines incident directly but stems from coverage of the incident, so let’s just get that out of the way.

As for the quote in the title, in general, I wouldn’t generalize the Public Relations profession as one which lies for a living. At all.

Do…


United Airlines, Lesson I: Balancing Appreciation Of Employees With Responsibility to Customers

How do (should) you balance the respect and responsibility for your staff with your respect and responsibility to your customers?

It should definitely go more smoothly than this.

United Airlines CEO Oscar Munoz was responding to an incident in which a customer of his airline was brutally dragged off of a flight after the airline had randomly selected the passenger to deplane to make room for United…


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